WORKSHOP: Google Analytics and Google Search Console - Held in Mandurah
These two programs are critical for your SEO and Sales. You cannot run a business website without them.
Learn how to measure the behaviour of potential clients on your website.
Google Analytics
Learn how/where potential clients find your website, what they do on your site, and from where they leave the site. Find out which one of your channels delivers more income. We look at this and several other data streams that you will be able to use in your marketing and to improve your site's sales effectiveness.
Google Search Console
This handy tool will tell you two things: which search terms people use to find your website, and it will send you an email every time an error occurs on your website. You will learn how to use the Search Console data to focus on the correct search terms and how to optimise your site better for Google.
Main Topics Covered
Analytics:
- You will install Google Analytics.
- You will learn how to read the most important data in Analytics.
- You will be able to determine which one of your channels (Google, AI, FB, etc.) delivers more sales on your website.
Search Console:
- How well is your website doing in Google?
- Which search terms do potential clients type into Google?
- Receive instant messages from Google when there is an error on your website, e.g. "Your website is down!"
To bring: A laptop for the practical part of the workshop.
Suitable for: Small business owners in the Peel Region who have a website, but have not installed both these programs, or do not know how to use them.
Note: Maximum of 2 bookings per business.
Presenter: Jerry Hoekman, Business Advisor from IPS Management Consultants.
IPS Management Consultants is a provider of SBDC Regional services in the South West, Peel, Mid West/Gascoyne, Pilbara and Wheatbelt regions.
This SBDC Regional workshop is funded by the State Government through the Small Business Development Corporation.
REGISTER HERE: Google Analytics and Google Search Console - Held in Mandurah
Registrations Open Soon ...
Online Workshop brought to you by IPS ...
"As a small business owner, becoming a member of the Peel Chamber has been one of the best decisions I've made. The open nature of the community has been incredibly welcoming and supportive. I've had the opportunity to network with other local business owners, gain valuable insights, and collaborate on initiatives that benefit our entire community. The chamber's resources and events have significantly contributed to the growth and visibility of my business. I highly recommend membership to anyone looking to connect, grow, and thrive in our vibrant business community."
Kelly King, Iconic Wealth